Adelaide food producer Spring Gully Foods is shaking up the pickled vegetable market with the launch of a new line of Australian-grown produce in an innovative lift-and-drain packaging format.
The new line includes Spring Gully dill cucumbers, along with a range of wholly Australian grown and processed pickled onions, olives and capsicums and are being sold Australia-wide exclusively through Coles.
The new lift-and-drain plastic packaging, in which product sits in a basket within a container, is a first for Australia in this category. The basket can be lifted from the liquid to allow easy product access.
Spring Gully’s Managing Director, Mr Kevin Webb, said the new range of cucumbers will help revive the retail gherkin market.
“We last processed Australian gherkins about 25 years ago when they were grown by commercial grape growers in the Adelaide Hills and Barossa Valley as a secondary crop. Since then we have been sourcing them from overseas,” he said.
“However we recently signed a multi-year agreement with a large commercial market gardener at Virginia, north of Adelaide and will receive around 300 tonnes of fresh cucumbers this year. This volume is anticipated to increase year on year.”
Mr Webb said sourcing locally-grown cucumbers enabled Spring Gully to fill a gap within the condiments market.
“Our testing has shown the new Australian grown and processed product has a far fresher taste and we think it will generate new interest into what is a great traditional salad item” he said.
Coles General Manager Grocery, Mr Neil Lake, said Coles was passionate about innovation and supporting Australian businesses to innovate and grow.
“We are proud to work with Spring Gully Foods to grow their business and develop new products for our customers to try. Their focus on innovation has led to these new products being the only items packaged in plastic containers in the category, making it easier and more convenient than ever for Australians to enjoy some of their favorites,” he said.
“Spring Gully Foods has supplied Coles with great quality products for more than 30 years so its great to be able to have more Australian grown produce from Spring Gully on our shelves.”
Mr Webb said the new lift-and-drain packaging had required some significant re-engineering within the Spring Gully factory at Dry Creek.
The new products follow the launch of a range of Spring Gully fruit flavored mustard last year. A number of other new products are in the pipeline and are likely to be released in coming months.
For further information:
Kevin Webb, Managing Director, Spring Gully Foods, Ph: (08) 8262 7555